Privacy policy
Privacy Policy
Effective Date: August 27, 2026
Last Updated: August 27, 2026
Business Name: Flip.Pk
Contact Email: flippkstoreinfo@gmail.com
WhatsApp / Phone: +92 324 956 9100
Flip.Pk ("we", "us", "our") operates the website flippk.online (the "Site"). We are committed to protecting the privacy and personal data of everyone who visits or shops on our Site. This Privacy Policy explains what information we collect, how we use it, how we protect it, and what rights you have — in line with applicable Pakistani law, including the Electronic Transactions Ordinance, 2002, the Prevention of Electronic Crimes Act (PECA), 2016, the Consumer Protection Laws applicable in Pakistan's provinces, and in alignment with the principles set out in Pakistan's proposed Personal Data Protection Bill, as well as internationally recognized data protection standards (such as the GDPR) where relevant to our customers.
By accessing or using our Site, placing an order, or otherwise providing us with your information, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy. If you do not agree with this Policy, please do not use our Site.
1. Information We Collect
We collect information in the following categories:
- Identity & Contact Data: full name, email address, phone number, shipping address, billing address.
- Order & Transaction Data: products purchased, order value, order history, payment method selected (e.g., Cash on Delivery, JazzCash, EasyPaisa, bank transfer, card payment).
- Payment Data: where payments are made online, payment details are processed directly and securely by our third-party payment gateways/banks. We do not store your full card or account credentials on our own servers.
- Technical & Device Data: IP address, browser type and version, device type, operating system, referring URLs, and general location (city/country level) inferred from your IP address.
- Usage Data: pages visited, products viewed, time spent on the Site, click patterns, and cart activity, collected via cookies and similar technologies.
- Communications Data: messages, complaints, reviews, or feedback you send us via the Contact Us form, WhatsApp, email, or social media.
- Marketing Data: your preferences in relation to receiving marketing from us, and interactions with our marketing (e.g., ad clicks via Meta/Google, if applicable).
We do not knowingly collect sensitive personal data (such as religion, health, or biometric data) unless voluntarily provided by you and strictly necessary for order fulfilment.
2. How and Why We Use Your Information
We process your personal data only where we have a valid legal basis to do so, including your consent, the necessity to perform a contract (your order) with you, compliance with a legal obligation, or our legitimate business interests. We use your information to:
- Process, confirm, and deliver your orders, including coordinating with courier/logistics partners.
- Process payments and prevent, detect, and investigate fraud or unauthorized transactions.
- Provide customer support and respond to inquiries, complaints, or warranty/return requests.
- Send transactional communications (order confirmations, shipping updates, delivery notifications).
- Send promotional or marketing communications, where you have opted in or where otherwise permitted by law — you may opt out at any time (see Section 8).
- Improve our Site, products, and customer experience, including through analytics.
- Comply with applicable laws, regulations, court orders, or lawful requests from Pakistani government or regulatory authorities.
- Establish, exercise, or defend legal claims where necessary.
3. Consent
Where consent is the legal basis for processing (for example, marketing emails/SMS/WhatsApp messages), we will only collect and use your personal data with your clear consent, given either by submitting your information through our forms, checking a consent box, or opting in through another Site mechanism. You may withdraw consent at any time by emailing flippkstoreinfo@gmail.com or using the unsubscribe link in our communications. Withdrawing consent does not affect the lawfulness of processing carried out before withdrawal, and will not affect our ability to process data necessary to complete an order already placed.
4. Data Storage, Localization & Retention
Your personal data is stored on secure servers operated by our e-commerce platform provider and associated service providers. Where reasonably possible, data relating to Pakistani customers is processed and stored in a manner consistent with data localization expectations under Pakistani law. Where data must be transferred or processed outside Pakistan (for example, via our hosting or app providers), we take reasonable steps to ensure it receives an equivalent standard of protection.
We retain personal data only for as long as necessary to fulfil the purposes described in this Policy, including:
- Order and transaction records: retained for the period required under applicable tax, consumer protection, and accounting laws in Pakistan (generally up to 6 years).
- Marketing consent records: retained until you withdraw consent or opt out, plus a reasonable period for compliance record-keeping.
- Customer support communications: retained for a reasonable period to resolve disputes, warranty claims, or complaints.
Where data is no longer required, we will securely delete, anonymize, or destroy it.
5. Data Sharing & Disclosure
We do not sell or rent your personal data to third parties. We may share your information only with:
- Service Providers: payment processors/banks, courier and logistics companies, SMS/WhatsApp/email communication providers, and IT/hosting providers (e.g., our e-commerce platform), each bound by confidentiality and data protection obligations.
- Marketing & Analytics Platforms: where you interact with our ads or website, limited technical data (such as your IP address or device identifiers) may be shared with platforms such as Meta (Facebook/Instagram) and Google for analytics and advertising purposes, in accordance with their own privacy policies.
- Legal & Regulatory Authorities: where required to comply with a legal obligation, court order, government request, or to protect our rights, property, or safety, or that of our customers or the public, under Pakistani law.
- Business Transfers: in connection with a merger, acquisition, restructuring, or sale of assets, subject to this Policy continuing to apply to your data.
6. Cookies & Tracking Technologies
We use cookies and similar technologies to operate and improve our Site. These fall into the following categories:
- Essential/Necessary Cookies: required for core Site functionality, such as maintaining your cart and enabling checkout.
- Performance/Analytics Cookies: help us understand how visitors use our Site so we can improve it.
- Functional Cookies: remember your preferences (such as currency or saved items).
- Marketing/Advertising Cookies: used to deliver relevant ads and measure their performance across platforms such as Meta and Google.
You can manage or disable cookies at any time through your browser settings. Please note that disabling essential cookies may affect the functionality of our Site, including your ability to complete a purchase.
7. Data Security Measures
We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction, including:
- SSL/TLS encryption for data transmitted between your browser and our Site.
- Secure, PCI-compliant third-party payment gateways for all online financial transactions.
- Access controls restricting personal data access to authorized personnel only, on a need-to-know basis.
- Regular monitoring and review of our systems for vulnerabilities.
While we take data security seriously and follow industry-standard practices, no method of transmission or storage over the internet is 100% secure, and we cannot guarantee absolute security.
8. Your Rights
Subject to applicable Pakistani law, you have the following rights regarding your personal data:
- Right to Access: request a copy of the personal data we hold about you.
- Right to Rectification: request correction of inaccurate or incomplete data.
- Right to Erasure: request deletion of your data, subject to any legal or regulatory retention requirements (e.g., tax records).
- Right to Object / Opt-Out: object to or stop receiving marketing communications at any time.
- Right to Withdraw Consent: withdraw consent for any processing that relies on consent, at any time.
- Right to Lodge a Complaint: raise concerns with us directly, or where applicable, with the relevant Pakistani regulatory authority.
To exercise any of these rights, please contact us at flippkstoreinfo@gmail.com. We will respond to verified requests within a reasonable timeframe, generally within 30 days.
9. Children's Privacy
Our Site and services are intended for use by individuals who are at least 18 years old, or who are using the Site under the supervision of a parent or legal guardian. We do not knowingly collect personal data from children. If we become aware that we have inadvertently collected personal data from a minor without appropriate consent, we will take reasonable steps to delete such information promptly.
10. Third-Party Links
Our Site may contain links to third-party websites, payment gateways, or social media platforms that are not operated by us. We are not responsible for the privacy practices or content of these third parties. We encourage you to review the privacy policies of any third-party site you visit.
11. International Users
While our Site primarily serves customers in Pakistan, if you access our Site from outside Pakistan, please note that your information may be transferred to, stored, and processed in Pakistan or other jurisdictions where our service providers operate. By using our Site, you consent to such transfer, subject to the protections described in this Policy.
12. Data Breach Notification
In the unlikely event of a data breach that poses a risk to your rights and freedoms, we will:
- Take immediate steps to contain and investigate the breach.
- Notify affected users without undue delay, where feasible and required.
- Comply with any applicable notification obligations under Pakistani law and cooperate with relevant authorities.
13. Governing Law & Dispute Resolution
This Privacy Policy shall be governed by and construed in accordance with the laws of the Islamic Republic of Pakistan, including the Electronic Transactions Ordinance, 2002 and the Prevention of Electronic Crimes Act, 2016. Any dispute arising out of or in connection with this Policy shall be subject to the exclusive jurisdiction of the competent courts in Pakistan. We encourage users to first contact us directly at flippkstoreinfo@gmail.com to resolve any concerns amicably before pursuing formal legal action.
14. Updates to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. Any changes will be posted on this page with a revised "Last Updated" date. We encourage you to review this Policy periodically. Continued use of the Site after changes are posted constitutes acceptance of the updated Policy.
15. Contact Us
If you have any questions, concerns, or complaints regarding this Privacy Policy or how we handle your personal data, please contact us:
📧 Email: flippkstoreinfo@gmail.com
📞 WhatsApp/Phone: +92 324 956 9100
🌐 Website: flippk.online
Flip.Pk (flippk.online) is committed to transparency, protecting your privacy, and maintaining ongoing compliance with applicable Pakistani data protection and consumer protection laws.